Hisense Joins FIFA Partnership

Sydney, Oct 31: Hisense, a leading global consumer electronics brand, announced its official partnership with the FIFA Club World Cup 2025™ at a launch event in Shanghai.
FIFA President Gianni Infantino praised the collaboration, stating that Hisense’s focus on innovation aligns with FIFA’s vision for the tournament, which will bring together 32 top clubs from around the world.
The partnership offers Hisense an opportunity to showcase its latest AI-powered products, including TVs, across the tournament and engage with football fans globally.
Hisense Group Chairman Jia Shaoqian highlighted the alignment between the brand’s pursuit of excellence and the competition’s champion spirit.
With a history of involvement in two FIFA World Cups™ and multiple UEFA European Championships, Hisense continues to strengthen its global presence in sports marketing, accelerating its expansion efforts through the Club World Cup 2025™.

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