Kota Kinabalu, April 1: The Sabah Tourism Board is encouraging business event organisers to reach out to them for assistance in planning and holding major national and international conferences in the state.
Sabah Tourism, Culture, and Environment Assistant Minister Datuk Joniston Bangkuai said constant engagement with the board is key to ensuring that all stakeholders work collaboratively to prepare for the return of business events.
With the Malaysian border now open, Bangkuai said they anticipate more business conferences and exhibitions will take place in the near future as industry players choose Sabah as a venue for business events.
“The Sabah Tourism has launched ‘Sabah: BE here for you’ campaign in 2020, targeting the Business Events industry. It is still running to this day, and the campaign involves a RM5 million grant incentive from the state government.
“Eligible applicants can apply for this grant up to RM100,000 maximum per group, for both national and international events meetings,” he said, inviting business event organisers to take advantage of the opportunity,” he said.
Bangkuai, who chairs Sabah Tourism Board, was speaking at the BE (business events) Get Together dinner reception here, on Thursday.
He said the Sabah Tourism Board collaborates with the Sabah International Convention Centre (SICC) to market the venue for meetings, incentives, conferences, and exhibitions (MICE) both locally and globally.
A state-of-the-art facility for small and large scale events, the SICC has a capacity of 5,000 people and is conveniently positioned with a seaside view and is also strategically located close to the city centre and airport.
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