EP 32: Pablo Kraus of Ecostore

Follow us on LinkedIn, Instagram, Facebook, YouTube and Twitter

By June Ramli

Listen On Goodpods

Becoming The Next Aldi

Welcome to another episode of 30 minutes with DailyStraits.com. In this episode, we break away from our usual entrepreneurial chit-chat and speak to the managing director of ecostore New Zealand, Pablo Kraus (pictured above).
ecostore is the leading environmental and sustainable brand in New Zealand that focuses on home, body and baby products. In 1993, Malcolm and Melanie Rands started an ecostore in a small New Zealand ecovillage as they were on a mission to help families care for their homes, their health and the world. Wanting to support this mission, the Kraus family initially became involved with the business in 2003, before completing an ownership transfer in 2015. 
Fast forward to today, the company is now helmed by Pablo who was born in Germany and raised in Auckland. Pablo initially worked as a web developer for five years in Vancouver, Canada before joining his family’s business PK Group in 2014 and eventually taking over the reins of the company from thereon. 

ecostore products. Supplied.

In this episode Pablo discusses

1) His initial reaction when his father asked him to be a part of the business?

2) As a former creative what was the first thing he did to learn a thing or two about running a business?

3) Challenges faced in running a business during COVID-19?

Without further ado, let’s listen to the interview here: 

Pablo Kraus speaks exclusively to DailyStraits.com
Pablo Kraus speaks exclusively to DailyStraits.com

Listen to some of other podcast here:

Subscribe to DailyStraits.com podcasts at:

SpotifyiTunesGoogleAnchoriHeartRadioSoundCloudAmazonStitcher, YouTube and Acast.

Editor’s Note: You can now download our app on the Google Play Store or the Apple Store, or write your next best-selling novel with our sister app Toolis, available on the Apple Store and Google Play Store or purchase something from us at www.tapiroo.com, yayaezzy.com or at lazybumskincare.com.au.
We are happy to note that we are also now on Amazon Australia. Purchase our products as a show of support and they are Yaya, Ezzy, Tante June and Xeno backpacks or our beauty products such as LazyBum Skincare Facial Cleanser, LazyBum Skincare Toner and Moisturiser and Blitz Hair Oil Spray.
Also, check out our rate card and media kit here if you would like to advertise with us on this website. Thank you!

Success! You're on the list.

Like What You Read?

Howdy! Thanks for dropping by and reading our stuff. DailyStraits.com is an independent website that covers all things business and entrepreneurship related. If you like what you read, a little donation from your good self will go a long way in helping us run this site successfully. Thank you!


Leave a Reply

Subscribe To Our Newsletter

You have successfully subscribed to the newsletter

There was an error while trying to send your request. Please try again.

DailyStraits.com will use the information you provide on this form to be in touch with you and to provide updates and marketing.