By June Ramli
Sydney, March 7: Epson Corporation’s Global President, Yasunori Ogawa, who assumed office in April 2020 amidst global lockdowns, recently shared insights into the company’s path towards innovation and sustainability during a media event with Sydney journalists at the Manly Pacific today.
Having joined the corporation in 1988, Ogawa’s journey from designing image sentences for fax machines to steering the company into a new era of growth and innovation showcases a remarkable career trajectory.
Under Ogawa’s leadership, Epson has emphasized creating an open-minded corporate culture where all employees are encouraged to share their ideas and opinions.
This approach, he believes, is foundational to understanding and addressing the challenges faced by customers, businesses, and society at large.
By fostering a workplace environment where the staff feels valued and heard, Epson aims to drive innovation that genuinely meets the needs of its users and contributes positively to societal issues.
One of Ogawa’s key initiatives has been to shift the printing industry from traditional laser technology to more environmentally friendly inkjet solutions.
This change, expected to take a decade, reflects Epson’s commitment to sustainability and its goal of reducing the environmental impact of printing technologies.
The company’s focus on developing materials that support recycling and sustainability further underscores this commitment.
For instance, Epson’s dry fibre technology, which is utilized in their office paper recycling machines, illustrates how the company is innovating in materials development to contribute to a more sustainable future.
In addition to sustainability, Ogawa highlighted the importance of integrating generative AI into Epson’s products and services to improve customer experience and operational efficiency.
While still exploring the best applications for generative AI, the company is optimistic about its potential to offer customized value to each customer, enhancing the usefulness and satisfaction derived from Epson’s products.
Reflecting on the future, Ogawa shared his vision for technology evolving through the end of the decade, with a focus on making existing products more sustainable and developing new materials businesses.
He emphasized the importance of collaboration with channel partners and consumers in achieving a more sustainable society, aligning with Epson’s corporate purpose of using efficient, compact, and precise technologies to make a better world.
The event also provided an opportunity for Ogawa to address concerns about the eco-friendliness of inkjet printers, acknowledging the challenges with ink wastage during cleaning cycles.
He assured that efforts are underway to minimize waste and improve user satisfaction, reinforcing Epson’s commitment to environmental responsibility.
As Epson Australia celebrates its 40th anniversary, Ogawa’s reflections on the company’s journey and future direction highlight a deep commitment to innovation, sustainability, and community contribution. With a clear vision and strategic initiatives, Epson is poised to continue its leadership in the technology sector, driving forward with new products, technologies, and market investments.
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