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Kuala Lumpur, Nov 1: Zepp Health Corporation (NYSE: ZEPP), a leading global provider of smart wearables and health technology, has introduced the Amazfit Active smartwatch, designed to cater to the active and health-conscious women of the 21st century.
This versatile wearable device is tailored to be a companion during work, exercise, and leisure.
The Amazfit Active represents the evolution of the Amazfit brand, combining the best features of the Amazfit GTS and Mini series.
Users can expect a fusion of the upscale appearance of the Amazfit GTS with the ultra-lightweight and cost-effective aspects of the Mini series, creating a fashionable and wellness-focused wearable.
Key features of the Amazfit Active include an ultra-light aluminium alloy and plastic design, a 1.75” HD AMOLED display, convenient Bluetooth calling and music playback, a Multi-Global Navigation Satellite System (Multi-GNSS) for accurate route mapping during activities like jogging and hiking, and AI-powered Training Guidance by Zepp Coach.
This guidance considers data such as 24-hour heart rate, SpO2, and stress monitoring to create customized exercise plans. The Amazfit Active also boasts impressive battery life, offering up to 14 days of typical use.
Karmun Chow, Marketing Manager of Zepp Health, commented on the product, stating, “The Amazfit Active is an all-encompassing, flexible smartwatch designed for women who require real-time notifications and reminders from their calendars and communication apps.
It seamlessly combines features and functions in a stylish form, serving as a life assistant and workout coach.”
The Amazfit Active offers more than 130 sports modes, with a new addition called “Track Running” to help users maintain their pace and splits.
Zepp Coach, an integral component of the smartwatch, monitors and analyzes workouts, provides voice prompts during exercises and uses the collected data to optimize future workouts.
Chow added, “The Readiness Score feature evaluates potential output before a workout, allowing users to optimize performance and maximize results with the Zepp Coach plan. Personalized training schedules, recovery advice, and progress tracking make the fitness experience efficient and comprehensible.”
Available in Midnight Black and Petal Pink at RM599.00, the Amazfit Active is an appealing option for active professionals.
The smartwatch comes with additional features, including over 100 watch faces, 5ATM water resistance, music storage, the PAI Health Assessment System, downloadable apps and games, the Zepp App, and more.
The Amazfit Active aims to streamline daily life and enhance the quality of staying active and healthy.
Starting on Nov 3, the Amazfit Active can be purchased on Shopee, Lazada, and TikTok Shop for RM599.00.
Buyers will also receive a complimentary Cross-body bag and a Celebrity Fitness 7-day Trial Pass while supplies last.
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