TikTok has unveiled the most sought-after summer travel destinations, with Seoul, South Korea, emerging as the top hyped city, garnering over a billion hashtag views.
JeffBet’s research delved into the platform’s data to identify the cities that captured the hearts of travel enthusiasts, combining hashtags like #travel, #travelguide, and #travel2023.
The rankings reveal Europe’s dominance, with five cities in the top ten, including Paris, Barcelona, Amsterdam, Rome, and Istanbul.
While Paris boasts staggering views, it was Seoul that clinched the lead, emphasizing its appeal on TikTok.
- Seoul, South Korea Seoul claims the top spot with over a billion hashtag views. From traditional markets to the NANTA theater’s vibrant entertainment scene, Seoul offers a captivating blend of cultural experiences.
- Paris, France Paris captures second place with its romantic allure. The Eiffel Tower’s nighttime magic and the enchanting streets contribute to its 481 million hashtag views.
- Barcelona, Spain Barcelona ranks third with its cultural riches, led by the awe-inspiring Sagrada Familia and its 101 million hashtag views.
- Amsterdam, The Netherlands Amsterdam takes fourth place with its picturesque canals and historic sites, drawing TikTokers for memorable summer getaways.
- Singapore Singapore claims fifth place, celebrated for its lush gardens and modern skyline, accentuated by its local culinary delights.
- Bangkok, Thailand Bangkok secures sixth place, offering a vibrant nightlife and a rich historical heritage, including the famed Temple of the Emerald Buddha.
- Rome, Italy Rome’s historical wonders, from the Colosseum to the Trevi Fountain, place it at seventh with 29.5 million hashtag views.
- Istanbul, Turkey Istanbul ranks eighth, captivating TikTok with its vibrant bazaars and delectable cuisine, drawing foodies with its #Istanbulstreetfood.
- New York, United States In ninth, New York’s iconic attractions and diverse culinary scene garner 24.3 million hashtag views.
- Tokyo, Japan Tokyo claims the tenth spot, offering a serene contrast to its bustling exterior, with serene green spaces like Hamarikyu Gardens and Shinjuku Gyoen National Park.

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