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New Appointments at Capsifi

March 8, 2023
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Tuesday,March 8: Capsifi, one of Australia’s software providers for enterprise architecture and business model innovation, has announced its new executive leadership team.
In line with their growth strategy, Capsifi’s founder and former CEO, Dr Terry Roach has chosen to return his focus to leading the strategy and vision for product innovation.
The company has appointed a new Chair, Andrew Barkla, CEO, Ian McAdam, and CRO, Tony Mascarenhas.
Capsifi offers a centralised business architecture platform for large and complex businesses, enabling the planning and management of business transformation initiatives from concept to execution.
Under Roach’s leadership, Capsifi has achieved exceptional business growth and market success – doubling revenue annually over the past two years.
“I’m thrilled to welcome these industry stalwarts into the Capsifi fold, having worked extensively with
Ian McAdam and Andrew Barkla in various capacities in the past,” Roach said.

From right: Andrew Barkla, Ian McAdam and Terry Roach. Supplied.


“Andrew has a strong background in global strategy and market growth, and Ian provides extensive experience in business leadership and market expansion.
Additionally, Tony brings Capsifi a leadership background in strategic revenue growth through sales and partner channels.
Hiring such outstanding executive talent wouldn’t have been possible without the Australian
Business Growth Fund’s (ABGF) guidance and support.”
In 2022, Capsifi received funding from Australian Business Growth Fund ($11 million) to further scale the business and accelerate its growth.
Since developing its cloud-based solution with its inaugural client, Service NSW, Capsifi has enhanced and commercialised its products across domestic and international blue-chip clients in Europe and North America. Clients include American Express, AMP, Costco, and IKEA. Capsifi has also been recognised as a market leader in Gartner’s annual review of enterprise architecture tools since 2020.

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