Fintech company hoolah which offers Buy Now Pay Later (BNPL) services in Asia has partnered with Strawberrynet, an online discount beauty retailer to allow consumers from Hong Kong, Singapore and Malaysia split their purchases across three, interest-free monthly repayments.
In a statement, the company said through this partnership, customers from Hong Kong, Singapore and Malaysia can pay for their purchases gradually at the checkout on Strawberrynet’s e-commerce site.
“With their extensive offering from over 800 premium brands, consumers can enjoy not only the variety of beauty and grooming essentials from Strawberrynet, but also a convenient and seamless online shopping experience with hoolah, without having to worry about the price upfront,” hoolah chief executive Stuart Thornton said.
Founded in 1998, Strawberrynet offers skincare, makeup, fragrance, and hair care products from over 800 premium brands.
BNPL has become increasingly popular worldwide, with Asia expected to be the fastest region due to increasing mobile Internet users and forecasted to be the preferred online payment method in the next five years.
With hoolah, consumers are given a flexible solution to pay a fraction of the price upfront with the remaining sum spread out over three months at zero interest, no processing or hidden fees, while helping merchants drive their key marketing metrics of increased customer traffic, conversion, basket size and loyalty through a seamless BNPL option.