Parcel Locker Push

Sydney, Dec 8: Australia Post has joined forces with THE ICONIC and Oz Hair and Beauty in a new national campaign encouraging online shoppers to choose more secure and flexible delivery options. The promotion centres on Australia Post’s Parcel Lockers, with customers receiving a $10 bonus reward* when they select a Parcel Locker at checkout.
Front Row members at THE ICONIC** can access the offer until 31 December 2025, while Oz Hair and Beauty customers have until 21 December 2025. The campaign is being promoted across all three brands’ channels, including checkout prompts, website banners, targeted eDMs and social media.
Australia Post is also amplifying the push through its own network, with partner messaging on Post Office screens nationwide and branded wraps on select Parcel Locker sites across metropolitan Sydney.
Australia Post Executive General Manager Parcel, Post and eCommerce Services, Gary Starr, said the partnership builds on recent retail collaborations and reflects Australia Post’s commitment to giving customers more choice and convenience in how they receive their parcels.
“Online shoppers want choice, control and confidence when receiving parcels. By partnering with leading retailers like The ICONIC and Oz Hair and Beauty, we can spotlight convenient delivery options and make receiving a parcel even smoother during the busiest time of year,” Mr Starr said.

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