Sydney, May 28: Grill’d, Australia’s leading healthy burger chain, has appointed renowned chef Matt Wilkinson as a consultant.
This partnership, announced just in time for International Burger Day, highlights Grill’d’s dedication to crafting delicious and nutritious premium burgers.
Wilkinson, celebrated for his innovative use of sustainable, locally sourced ingredients, will contribute to new menu development and product innovation at Grill’d.
He brings his extensive experience from his roles as Co-Founder of Pope Joan and The Pie Shop in Melbourne, Culinary Director at Montalto Winery, and his involvement with Street BBQ.
Simon Crowe, Founder of Grill’d, expressed his excitement about the collaboration.
“Having Matt on board will significantly impact Grill’d. His culinary expertise and dedication to food, local suppliers, and sustainability perfectly align with our mission to provide healthy, delicious, and nutritious options to our customers. We are eager to see the innovations he brings to our menu,” said Crowe.
Wilkinson, who has authored three cookbooks and appeared on TV shows like Gardening Australia and The Great Australian Cookbook, shared his enthusiasm for the project.
“Joining Grill’d as a consultant is an excellent opportunity to collaborate with a brand that shares my passion for quality, sustainability, and nutrition. I look forward to working with the team to create exciting new menu items that reflect these values and bring joy to our customers,” he said.
Grill’d anticipates that this collaboration will enhance their menu and elevate the dining experience for their customers, showcasing Wilkinson’s culinary expertise and commitment to healthy, sustainable food.
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