Kuala Lumpur, Oct 22: Niro Ceramic Creative Lab Sdn Bhd (Creative Lab) announced a new partnership with BAAGUS — a specialist in trendy and modern curtains, blinds, wallpaper.
Through this strategic partnership, the retail home design service provider, Creative Lab hopes to become a one-stop hub for home improvement for homeowners in Malaysia.
“I personally believe that in these times, brand collaborations are the key to a winning retail strategy that can transcend categories from working together to deliver more for the customer.
“We chose BAAGUS as our official curtain partner because of its reputation for producing and supplying excellent quality products with good support services while constantly striving to meet customers’ expectations,” Keith Loh, Chief Retail Officer of Creative Lab said.
“We are thrilled to partner with BAAGUS in the interest to elevate homeowners’ retail experience in home improvements.
“ As more activities are now allowed, we’re excited to welcome homeowners from all walks of life with open arms to help them embark on a home improvement journey after a long hiatus due to the pandemic restrictions,” he added.
“The choice of curtains and tiles are important aspects of home improvements as flooring and soft finishes are some of the key visual stimuli that make a house a home.
“ Our longstanding goal is to provide homeowners with the convenience and ease in their decision-making process at one place without the hassle of visiting multiple shops,” Christy Wong, Managing Director of BAAGUS said.
BAAGUS offers curtains, blinds and accessories with enough depth in style, concept and design to match and complement customers’ needs.
They are available at 10 Creative Lab outlets within Klang Valley — Shah Alam, Petaling Jaya (Jalan Utara & Paramount Garden), Setia Alam, Sri Petaling, Klang, Puchong (Bandar Puteri), Bandar Sri Damansara, Taman Tun Dr Ismail and Jalan Klang Lama.
In conjunction with the launch of the partnership, the first 30 customers will get to enjoy a 20 per cent discount for BAAGUS items starting from today.
Earlier in August, Creative Lab debuted its Tiling Crew programme — a tile installation service that consists of the combination of experienced tile installers, quality raw materials, top end equipment and installation techniques.
With the aim to bring convenience to homeowners’ when embarking on home improvements projects, the professional tiling crew at Creative Lab ensure high levels of workmanship and high quality of the project finishing.
Creative Lab will continue to expand its services in the future through more collaborations with other home improvement industry partners, in a bid to become the one-stop hub for home improvements.
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